Let’s answer this question “Is Michael Kors a luxury brand?”
Hello and welcome to another blog post where we’ll be discussing whether if Michael Kors is considered a luxury brand or not. Have you ever asked this question yourself?
So you’re considering getting yourself or a loved one a brand new Michael Kors bag but you’re not sure if the brand can be considered a luxury one or not? There is some info that could solve this question for you, let’s review some of them.
Let’s start with the materials they use for their products. If we talk about a leather bag, you have to know it’s a very high quality that resists the test of time and, with proper care, can make for a bag that will be with you for a good part of your life looking and working perfectly, just as new.
Fabrics chosen for non-leather bags are also great for everyday use since, besides the material, construction is made with care and high-quality assurance.
But luxury brands go for more than just sturdiness. Michael Kors also has a wide variety of designs that will appeal to a broad audience and work with many styles and looks. There are bags for both casual and formal occasions and there are even those that work for both since some of them are versatile enough to be used with more than one style in mind thanks to universally appealing designs and convenient accessories such as adjustable and removable straps.
There’s no doubt that Michael Kors does a very good job adapting to the times and lifestyles of their clients with products planned and made for them no matter the season.
But what about the price? There are some people that have this idea of Michael Kors products being overpriced. But luxury brands usually land on the pricier side, you know? Prices are defined by the quality of the materials they use, the designs they choose and the processes allowing certain products to reach retails before you getting it for yourself. And demand is another big part of this story, as products with big demand tend to get higher prices. So thinking Michael Kors is a pricey brand is actually a good sign for its quality and luxury-status.
Many people also compare Michael Kors with brands such as Coach or Tory Burch. And although this comparison may seem fair, those brands are also considered on a level people call “entry-level luxury brand”. In simple terms, these are luxury brands but with shorter history and recognition compared to others with decades making top quality products.
So it comes down to definitions, comparisons, and considerations. It’s hard to objectively catalog this kind of things. So it has to come down to feeling, to opinion from the customers who consume these products. And general opinion agrees that Michael Kors has enough history, characteristics, and processes to generate products that do fit in the luxury brand category.
Entry-level maybe, yes, but this is great news for consumers since entry-level means competitive prices and further efforts by the brand to position itself above the competition and enter the next level of top-luxury brands (such as Louis Vuitton and Prada). Which means better overall value even if the prices go up in the next few years.
So if you’re considering Michael Kors, it’s a great moment to try out this brand and see how it fits your style and your needs. Who knows, you’ll probably start getting more and making this your brand of choice. Start by browsing the selection of Michael Kors we have here, all of them are great choices for all tastes and needs. Let us know what’s your favorite! We’ve got great prices and free shipping!
To conclude, Is Michael Kors a luxury brand? Most definitively YES, maybe an entry-level one but a luxury one that will get you noticed!
Written by mysmallstore
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